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Design Trends

What's selling now, what's slowing, and what's aging well.

Design content on the internet is mostly aspirational and disconnected from how kitchens get used. Our angle is different: a fabricator who sees what's selling this month, a realtor who sees how 2018 kitchens are aging on resale, and a cook who sees what daily life does to all of it.

Three Lenses

How we read a trend

Most design writing happens at the wrong end of the lifecycle: a journalist picks five photogenic kitchens, calls a few designers for quotes, and declares a "trend." We've found the more useful question is the one all three of our editors can answer together: what's selling this month, what aged well from five years ago, and what's actually livable to cook on?

Reynaldo sees what people are signing for this week. Jonathan sees how the 2016 and 2018 kitchens are photographing for the MLS now. Megan sees what surviving the daily routine looks like over years, not weeks. The trend pieces below combine those three views — and they usually disagree with the design magazines.

"By the time a trend is in a magazine, my shop has been cutting it for three years and we're already seeing the next thing arrive. The lag between trend and content is enormous, and it's why most trend writing is wrong by the time you read it." — Reynaldo Carrasco, Fabrication Editor
The Resale Lens

Every "is this trendy?" question is really a ten-year question.

If you're planning to sell in three years, the resale photo matters more than the magazine spread. If you're staying twenty, who cares — get the one you'll love. Most homeowners are somewhere in between, and that's where our trend commentary lives.

Read Jonathan's resale angle →

Wondering whether the look you want will date your kitchen?

Send a photo of what you're considering and we'll tell you what we think — Reynaldo from the fab-shop angle, Jonathan from the resale angle, Megan from the daily-use angle.